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Global Jet Centre brings together a multinational team of aviation professionals to deliver trusted air travel services.
The scope was to rebrand the identity with a fresh new look and feel throughout the brand to be consistent with a modern look for the multilingual website. The website’s main purpose is to portray the services as well as a platform to view available flights and request bookings.
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Client
Global Jet Centre
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Scope
Rebranding, Print
Art Direction, Photo Retouching
Web Design & Development -
Year
2016
Logo
A refined logo with a solid colour with the same forward motion to imply the speed of jets.
The colours we derived from the sand and sky, a mix of matching colours that represent the warmth, trust, and loyalty of the brand. Elegant serif typefaces for the English and Arabic titles complemented with a modern sans-serif for the body.
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HEADER
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SUBHEADER
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Body
Colour
Custom illustrations to show the categories of the private jets – a preview that would give the customer an idea of the size of the jet. The illustrations were shown in the Aircraft Guide as well as the Empty Legs availability list.
Web Design
The main request was to make it easy for the users to make booking requests for various trips including the empty legs. The multilingual website was designed to be interactive with a dynamic layout making the user experience an easy flow and portray the quality of services Global Jet Centre provides.
Responsive
The responsive adaptation of the desktop layout to tablet and mobile keeping the user flow simple and minimal in both languages is essential for the usability of the platform for all mobile users. The implementation of the CTA’s had a successful outcome of user engagement.
*The photos and videos provided by the client